this post was submitted on 09 Aug 2024
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The Kamala Harris-Tim Walz camouflage “midwest princess” hat, seemingly inspired by singer Chappell Roan, has reached nearly $1m in sales in 24 hours. 

On August 6, Vice President Harris declared the Minnesota governor as her Democratic running mate for the 2024 presidential election this November. In the official announcement video posted by Harris, an ecstatic Walz was featured, celebrating his bid as her vice president candidate from the comfort of his home. The 60-year-old politician dressed in a simple outfit: a black T-shirt, khaki bottoms, and a camouflage baseball cap.

The $40 “Harris-Walz Camo Hat” is available on the campaign’s website. According to Teen Vogue, 3,000 hats were sold within 30 minutes of the sale going live. Since then, sales have amounted to nearly $1m, according to Teen Vogue’s report. 

On the website, the hat is said to be “American made, union made” and all profits go to the Harris Victory Fund. “The most iconic political hat in America,” the description reads. And Bon Iver thinks so as well. The iconic musician was photographed wearing it on stage at a Harris-Walz campaign rally in Wisconisn on August 7.

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[–] IMongoose 147 points 3 months ago (3 children)

This is going to break some conservatives who have made camouflage part of their identity. Can't wait.

[–] shalafi 42 points 3 months ago (2 children)

I'm something of a redneck in a hard-right area and want one so bad. Probably get me in a fight.

[–] Blackbeard 19 points 3 months ago (2 children)

Hell yeah. Was hoping I could snag one before dove opener so I could wear it as a "fuck you" to the racists who get invited to the hunts we're part of, but unfortunately they won't ship in time.

Just as well, I suppose, as the host might have thought twice about inviting us next year.

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[–] [email protected] 16 points 3 months ago

My extended family is gonna be so mad. It'll be hilarious

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[–] dyathinkhesaurus 61 points 3 months ago (1 children)

Now do camo sneakers. With gold trim. Just to poke the bear 😉

[–] CharlesDarwin 7 points 3 months ago (2 children)

That's a great idea if you want to be honest. I don't often see camo sneakers; they'd definitely stand out.

[–] Tall_Chilchuck 25 points 3 months ago

I don't often see camoflauge sneakers

That just means they're doing their job!

[–] pennomi 13 points 3 months ago

I think the idea is that camo doesn’t stand out.

[–] [email protected] 58 points 3 months ago (2 children)

i've never in my 40+ years bought any political campaign merch, and i just spent $50 in the harris walz store

HARRIS WALZ ARE CLOSING IN ON TRUMP 2024

[–] [email protected] 38 points 3 months ago (4 children)

Honestly I wasn't going to either (because I prefer to directly donate) but when I saw that amrican/union-made label I instantly went for it. I am a sucker for American manufactured goods.

[–] [email protected] 14 points 3 months ago (1 children)

in a way it kind of sucks that we don't have the huge selection and variety of merch that GOP has. but dems just don't idolize their candidates to a fraction of a degree that trump voters do, so it's not cost effective for them to offer tons of different things. oh well

[–] [email protected] 7 points 3 months ago (1 children)

I went to a touristy area full of Tshirt shops recently and every shop had at least one poorly made trump shirt on display. I strongly suspect they do not financially support trump with those sales

[–] [email protected] 6 points 3 months ago

if you're devoid of morals and never heard of "ethics" and you see gullible suckers throwing money at trump, then yea--you're going to sell bootleg trump shit. guaranteed profits

[–] [email protected] 11 points 3 months ago (1 children)

They got me with a dark brandon mug when Biden was still running. All their stuff is union made and they lean into the memes more than I expected

[–] nomous 4 points 3 months ago

I look at half of this stuff as a limited edition collectible, I've got a box with some shirts and pins and stickers from various candidates and causes.

That dark brandon mug is going to be cool as fuck when your grandkids come across it.

[–] [email protected] 5 points 3 months ago* (last edited 3 months ago)

IT'S AMERICAN MANUFACTURED? Hol up let me check how much I got in my savings account

Edit: link for those who want it

https://store.kamalaharris.com/harris-walz-printed-camo-hat/

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[–] [email protected] 45 points 3 months ago (2 children)

I'm really dismayed by your political system - I can't put into words how much it disturbs me. I know it's a good thing that the Harris Walz campaign is doing well, but all I hear when seeing news like this is how much money politicians are taking from "average" people to give to insanely rich advertising firms, to develop ads, and even more insanely rich media corporations, to run them. It's messed up.

[–] taiyang 14 points 3 months ago

It's not all ads and media. It's a little tough to get a good source on it, but somewhere between 30 and 50% seem to go to ads based on some older campaigns. The rest go to things like operations (offices, staff), consulting (political strategy, focus groups, etc) and other smaller things like travel and supplies and such.

Those later things can make a bigger difference than the ads, too. If Hillary spent better on her operations in Michigan, for instance, her team would have been more aware of her vulnerabilities. More money wouldn't have helped there, though, as her campaign was already flush with cash and was misspending it on places like Florida.

[–] [email protected] 12 points 3 months ago (1 children)

Ideally campaigns would be funded via taxes, merch sold purely at cost, and strict laws against soliciting donations or running privately funded ads

[–] [email protected] 5 points 3 months ago* (last edited 3 months ago) (3 children)

There is no need for official political merch anyway, it's not a band or a sports team. I don't mind if people or associations make and wear them, bit why does a political party need to sell stuff?

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[–] snekerpimp 36 points 3 months ago (4 children)

Teen vogue with the investigatory journalism here

[–] idiomaddict 44 points 3 months ago

Honestly, they’ve been doing good IJ for their niche for almost a decade

[–] [email protected] 35 points 3 months ago (1 children)

No bullshit: Teen Vogue has better political coverage than CNN.

[–] [email protected] 16 points 3 months ago

Actual facts here.

[–] eran_morad 14 points 3 months ago

I’ll take it.

[–] Crazyslinkz 12 points 3 months ago (1 children)

Please don't discriminate because of a name.

[–] roguetrick 5 points 3 months ago (2 children)

I'm highly prejudiced against any Condé Nast publication.

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[–] CharlesDarwin 34 points 3 months ago (3 children)

Whoa...made in America and union made.

[–] [email protected] 23 points 3 months ago (1 children)

Been pretty standard for Democratic campaigns for a while. Here's the back of a Biden 2020 pin with the union bug on it.

[–] vanontom 14 points 3 months ago

Also all of Bernie's shop is union made, obviously. At least if the camo hat becomes popular, it will be nearly invisible, unlike the glowing red cry for attention the MAGA hat is.

[–] [email protected] 12 points 3 months ago (1 children)

I might have to buy one just to support that union.

Careful with "American Made" tho; they often mean Guam or American Samoa which both get right shafted by government and policy.

[–] [email protected] 6 points 3 months ago (1 children)

My favorite is American assembled. All imported parts they just stick 2 parts together here and call it a day.

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[–] LEDZeppelin 31 points 3 months ago

This is the news that will make Fox News shit their pants. When you lose camo folks, you have nowhere to go but down

[–] [email protected] 27 points 3 months ago

Ha, the left can't wear red hats anymore but now the right can't wear camo hats anymore. That will hit them where it hurts.

[–] [email protected] 22 points 3 months ago

Sold out. ☹️

[–] Omegamanthethird 21 points 3 months ago (1 children)

And it's sold out on their site.

[–] Tyfud 5 points 3 months ago (1 children)

Yeah, just ran into the same issue trying to order one.

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[–] [email protected] 19 points 3 months ago

ok highest selling for now but once the jd vance couch condom, er I mean cover, comes out it will change things.

[–] Snapz 18 points 3 months ago

"People are saying there's never been such a well sold hat, okay?"

[–] ramenshaman 7 points 3 months ago (1 children)
[–] misterundercoat 14 points 3 months ago (1 children)
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[–] [email protected] 5 points 3 months ago
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