Technology

They dropped that one quietly a couple of years ago. I guess around the time they started doing contracts for Israel?

Edit: just Googled what this project nimbus is all about, and it sounds like basically building data centres in Israel, which is fair enough, but it ends with this titbit:

The terms Israel set for the project contractually forbid Amazon and Google from halting services due to boycott pressure.[7][8] The tech companies are also forbidden from denying service to any particular government entities.[8]

That's not something you put in your contract unless you're planning on doing something that'll attract boycotts

Well yeah, Google likes money.

I don’t want to take anything away from this protest. It worked about as well as everyone hoped. We’re talking about it in an international community. But come on, there was only one way this was going to end and it was with them getting fired regardless of the country/situation. The employees knew this as well, they probably have other jobs lined out already.

At least you can use things like NewPipe, or FreeTube (for now).

The Proton suite of apps have 1:1 replacements for the entire Gsuite. Some things are locked behind a subscription (email is fully free), so if you're not into that there's NextCloud if you can/want to self-host. Tuta is also a decent Gmail replacement. As for Gapps, there isn't really any good replacements; MicroG breaks a lot of things and sandboxed google play services is the only other alternative (which is only available on GrapheneOS afaik).

Capitalism.

What a wonderful future we are entering.

Same here on my PC, switched to Firefox and using duckduckgo.com to search the web

McDonald’s and Starbucks are grassroots boycotts. On the BDS webpage they state that HP, Siemens, AXA and Puma are primary targets, as well as fruits & vegetables.

Regarding these boycott lists that exist in the internet they write

The global nature of today’s economy means that there are thousands of companies that have links to Israel and are complicit to various degrees in Israel’s violations of international law. However, for our movement to have real impact we need our consumer boycotts to be easy to explain, have wide appeal and the potential for success. That’s why globally, while we call for divestment from all companies implicated in Israel's human rights violations, we focus our boycott campaigns on a select few strategic targets. We also encourage the principle of context sensitivity, whereby activists in any given context decide what best to target and how, in line with BDS guidelines. There is a lot of information online claiming that some large companies give money to Israel, some of which turns out to be false. BDS has built a reputation for strictly adhering to established facts and producing the most accurate information.

Google would obviously seem like a relevant target given this explanation and their current targets. At the same time, I can also only imagine that it would be more about pressurizing companies to move away from GCP and pressurizing Google to stop the collaboration with the occupation.