this post was submitted on 03 Jan 2025
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Soon people discovered that Meta’s ghoulish posters had been among us for months, even years. There’s Liv, a “Proud black queer momma of 2 & truth-teller,” according to its Instagram profile. Add to that Brian, “everybody’s grandpa;” Jade, “your girl for all things hip-hop;” and Carter, a “relationship coach.” I’m sure there are more yet to be discovered.

All four of these posters have pages on both Facebook and Instagram with mirrored content and all four have post histories that go back to September 26, 2023. The accounts have the blue verified check marks and a label indicating that they’re an AI “managed by Meta.” Users can block them on Facebook, but not on Instagram. Users can also message them across all of Meta’s platforms, including WhatsApp.

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[–] [email protected] 104 points 2 weeks ago (4 children)

That’s what the world was missing, NPCs.

[–] [email protected] 27 points 2 weeks ago (6 children)

I just wish they were interesting NPCs.

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[–] [email protected] 95 points 2 weeks ago (2 children)

Best thing you can do is not use any Meta products. What a shit company

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[–] [email protected] 68 points 2 weeks ago (2 children)

“Proud black queer momma of 2 & truth-teller,”

This sounds like a caricature.

[–] [email protected] 49 points 2 weeks ago (3 children)

It screams white person lying about their identity to justify some whackadoo comment. "I can say this racist/homophobic thing bc I'm a black queer momma of 2. If you can't handle me, you're bigoted".

... sure they are ...

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[–] homesweethomeMrL 59 points 2 weeks ago

Wow that’s horrifying. Hilarious and horrifying.

[–] GrammarPolice 51 points 2 weeks ago

Proud black queer momma of 2

Way to try to force a stereotype there Meta.

Absolutely disgusting whatever the fuck this platform is trying to do with this AI nonsense

[–] [email protected] 49 points 2 weeks ago (5 children)

This all really feels like a desperate attempt to save their dying social networks, just filling their sites with garbage to make it look like they're not declining

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[–] maxenmajs 47 points 2 weeks ago (2 children)

This is getting really fucking creepy. I suppose next they're going to start following and sending private messages because anything is worth it for our precious "engagement".

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[–] [email protected] 41 points 2 weeks ago* (last edited 2 weeks ago)

This is brilliantly dystopian They can create hyper-specific profiles to target specific eyeballs and feed ads from the profile itself. They no longer have to rely on users posting things others would react to. They can just write what they know will generate reactions.

[–] surph_ninja 40 points 2 weeks ago (4 children)

All the ones I’ve seen so far are minorities. This is fucking blackface.

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[–] xenomor 36 points 2 weeks ago (1 children)

This is some legit dystopian shit right here. I almost wish I hadn’t abandoned these platforms years ago, so that I could take this opportunity to do it. I hope that more people wake up to the insidious nature of this company and these services.

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[–] Veedem 36 points 2 weeks ago (1 children)

It feels like Zuckerberg is out of ideas and just chases the trends to stay relevant. He was all in on the “metaverse” until he wasn’t because the concept disappeared. Now, he’s all in on AI because everyone else is. Even the quest, before it became the face of the metaverse, was him chasing another big idea from someone else.

He and the company haven’t had original ideas in a very long time. Even the smaller ones, like Stories and Reels, are just ideas copied from someone else.

[–] [email protected] 15 points 2 weeks ago

The Facebook wasn’t even his idea. The Winklevoss Bros came up with it and he was the programmer they got to code it, and subsequently stole it from them.

[–] Lev_Astov 36 points 2 weeks ago* (last edited 2 weeks ago) (3 children)

I still don't understand why they're doing it. They can't possibly think this will be good long-term, can they?

And what's with the article ending on a note of trying to make it sound bad that reviving nuclear power is a negative thing? If that's the result of AI slop, then I'd call it a net positive.

[–] sirboozebum 36 points 2 weeks ago (3 children)

Dead internet theory is becoming true.

Bots talking to bots will be 90% of the internet.

[–] CeeBee_Eh 15 points 2 weeks ago (1 children)

A new odd language will develop that us meatbags won't understand.

[–] [email protected] 15 points 2 weeks ago

On god no cap frfr

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[–] dellish 23 points 2 weeks ago (1 children)

I'd suggest they know growth of the platforms is waning, if not going backwards, but if they create a heap of bots and call them "active users" then the share price won't go down. That's the only reason I can think of.

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[–] [email protected] 18 points 2 weeks ago

If I had to make business sense of this, it might be a pilot for eventual functions like a "sentiment injection" tool to really sway public opinion. With enough halfway believable accounts, not only does the site look more active, but companies/advertisers could pay Facebook to have the bots shovel opinions and products to users in a more overwhelming and coordinated approach than is currently possible with external bots.

[–] [email protected] 35 points 2 weeks ago (1 children)

You cannot really pollute these platforms any more than they already are imo. The AI slop perfectly resonates with the rest of the garbage there, so it shouldn't make a difference.

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[–] [email protected] 31 points 2 weeks ago (4 children)

how are advertisers ok with this?

[–] RememberTheApollo_ 35 points 2 weeks ago (5 children)

Does it make them money?

If yes, then they’re ok with pretty much anything.

[–] [email protected] 18 points 2 weeks ago* (last edited 2 weeks ago) (3 children)

Does it make them money? Or is this a bubble?

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[–] Clanket 31 points 2 weeks ago* (last edited 2 weeks ago)

Thank fuck I deleted my Facebook when I did (around the time of the Cambrige Analytica scandal). Never had an Instagram.

For anyone reading, delete them all. Load of shite, you won't miss them.

This type of stuff will get a whole lot worse before it gets better.

[–] daggermoon 29 points 2 weeks ago (3 children)

The best part is no one is going to leave the platform over this except a small minority of nerds like us. The average person is addicted to social media. Ain't nothing going to drive them away.

[–] FlyingSquid 22 points 2 weeks ago (6 children)

Not even all of us. If I left the platform, I would lose all contact with a significant proportion of my not very large family, who are spread across the globe. I don't really have another good option if I want to be able to keep in touch with all of them. Incidentally, that includes my own brother.

I do make sure to curate my experience with every meagre tool they give me to do so, however. That's the best I can do.

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[–] [email protected] 28 points 2 weeks ago* (last edited 2 weeks ago) (1 children)
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[–] [email protected] 28 points 2 weeks ago

Accelerating dead internet.

[–] CosmoNova 26 points 2 weeks ago (1 children)

Those apps are legitimately dead. They just haven’t caught up yet.

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[–] abolishredditnaw 26 points 2 weeks ago (4 children)
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[–] ATDA 26 points 2 weeks ago (1 children)

The idea of random AI floating about to soothe people and give them attention is damn creepy. Ew.

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[–] [email protected] 24 points 2 weeks ago

You've heard of the Dead Internet Theory, now get ready for the UNDEAD Internet Theory!

[–] [email protected] 22 points 2 weeks ago

Pretty good article, this stood out for me:

Something about George Romero’s 1978 film about doomed survivors riding out the zombie apocalypse in a shopping mall feels resonant today as I look across Meta’s suite of AI-created profiles. The movie’s blue-skinned corpses don’t know they’re dead. They just wander through the shopping center on autopilot, looking for something new to consume.

That’s how many of our social media spaces feel now. Digital town squares populated by undead posters, zombies spouting lines they learned from an LLM, the digested material from decades of the internet spewed back at the audience. That’s what Meta is selling now.

[–] [email protected] 19 points 2 weeks ago (3 children)

I’m so fucking glad I never made a facebook account. Even years ago I saw it as an unnecessary annoyance; I can’t believe how bad it’s gotten since.

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[–] [email protected] 19 points 2 weeks ago
[–] bran_buckler 19 points 2 weeks ago

All I can think of is one of Mr. Lovenstein’s comics… we’re finally free now!

[–] Alwaysnownevernotme 14 points 2 weeks ago

"The never-born"

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