this post was submitted on 27 Nov 2024
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Like everywhere else on the internet, LinkedIn is awash in AI-generated content. It’s a perfect fit. As first reported by Wired, a new study has found that more than half of the posts on LinkedIn were constructed using some form of generative AI. Anyone who has spent any amount of time on LinkedIn won’t be shocked.

Wired had exclusive access to a study performed by AI detection startup Originality AI. According to the publication, Originality scanned 8,795 public English LinkedIn posts that are more than 100 words long and published from January 2018 to October 2024. Of those, 54 percent were likely AI-generated. According to the study, there was a huge spike in 2023 when OpenAI released ChatGPT but it’s leveled off.

LinkedIn is a social media site aimed at helping people get a job and build a professional network. Interactions on the site have long felt like an unnecessary corporate meeting or sterile job interview. The site has been steeped in corporate culture and stilted corporate speech—that kind of dittoing aggressively bland talk that’s drained of all color and joy. It’s the kind of writing LLMs are perfect at replicating.

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[–] WrenFeathers 114 points 2 weeks ago (1 children)

Who knew that generative AI would find such a welcoming home on a site designed to attract corporate robots?

[–] [email protected] 36 points 2 weeks ago* (last edited 2 weeks ago)

Yup, the vast majority of the posts weren't worth reading even before generative AI was this accessible

[–] [email protected] 65 points 2 weeks ago (1 children)

Probably improved the content

[–] [email protected] 32 points 2 weeks ago

Just like generative AI LinkedIn is an echo chamber. People act like bots on there so they get what they deserve.

[–] [email protected] 44 points 2 weeks ago (1 children)

I was wondering why it sounded more human these days

[–] [email protected] 37 points 2 weeks ago

That's fine, most of the content was written by corporate robots before anyway.

[–] [email protected] 36 points 2 weeks ago

A match made in the grayest depth of banality.

[–] bcgm3 34 points 2 weeks ago* (last edited 2 weeks ago) (2 children)

How fitting, that content no one wrote, goes on to be content no one reads.

[–] [email protected] 9 points 2 weeks ago

They've eliminated the need for both creators and consumers of content. Certainly this gain in efficiency will add value to society

[–] [email protected] 1 points 2 weeks ago

Hey man, my AI bots are reading your AI pulp in their spare cycles.

[–] Roopappy 22 points 2 weeks ago (1 children)

Top Tip: Do have a LinkedIn Profile so that employers can find you and verify that you are a person with experience and connections.

However, do not read LinkedIn. Do not post thoughts or engage with LinkedIn content. That is what desperate, soul-sucking, horrible people do.

[–] [email protected] 1 points 2 weeks ago

If you own a company, its a good marketing place. But, yeah, best advice for any social media tied to your identity is to only use it for publishing professional content. Don't use it to consume lol

[–] finitebanjo 17 points 2 weeks ago

That awkward moment where you realize the forest is made of trees.

[–] [email protected] 15 points 2 weeks ago

Turns out there was a job writing content so stupid that even AI could do a better job at it after all.

[–] [email protected] 13 points 2 weeks ago

😂 I am always amazed how cringe my timeline on linkedin is, when I open it once a year to repost some stuff from my company 😆

[–] M600 10 points 2 weeks ago (1 children)

I bet it’s because no one truly wants to be on linked in and suck up to their manager.

Now ai can handle the bs writing most people do.

[–] andallthat 5 points 2 weeks ago* (last edited 2 weeks ago)

exactly! "I was energized to meet with the team in X and discuss our sales figures" or "congrats, company Y, for disrupting the market of foot creams" is the best use of AI.

I'm not sure how you would even be able to tell if that type of content is AI-generated or just plain old copy-pasted from one of a thousand similar posts

[–] [email protected] 8 points 2 weeks ago

The people on that hellhole are so soulless it wouldn't surprise me if the study miscategorized them.

[–] [email protected] 8 points 2 weeks ago* (last edited 2 weeks ago) (1 children)

That would mean the quality of the posts would have to improve.

Linkedin is just for the worst suck-ups, by which I mean they are the worst at sucking up.

[–] [email protected] 1 points 2 weeks ago* (last edited 2 weeks ago)

Well thats not true.

Some of us just publish so people can suck up to us by sharing out content. I'm surprised at how well it works, but I'm not complaining.

Also great for OSINT

[–] atrielienz 8 points 2 weeks ago

Couldn't have happened to a nicer company.

[–] [email protected] 6 points 2 weeks ago

Ohhh you know what would be even better. That if the article complained about ai on LinkedIn was written with ai.

Right?

[–] [email protected] 6 points 2 weeks ago

“A last resort might be to ask the person to go somewhere that offers solitude at your event and have them argue with generative AI,” he says. “Have the person engage in their heated argument with AI. They can do this until the cows come home. It might allow them to vent their anger. The AI can take it, don’t worry about that.

TIL LinkedIn provides free therapy to poor people

[–] [email protected] 6 points 2 weeks ago

A plastic existence

[–] TropicalDingdong 5 points 2 weeks ago* (last edited 2 weeks ago)

Something to spew vapid ambiguous but generally positive bullshit, I guess they found the right place, both the bots and the corporate robots found a home.

[–] [email protected] 5 points 2 weeks ago

After entering a minimum of 20 words into a post, subscribers can click a button and use AI to repackage their corporate content for the world.

Lol its a "pad with bullshit" button

[–] [email protected] 5 points 2 weeks ago (1 children)

im on facebook and linkedin for the same reasons. linkedin is basically me linking to people I have actually done bussiness with. I can't believe people who pollute their connections with folks they don't know or are not business related. facebook is less curated but still about just a means of alternate communication. linkedin then to has my resume for headhunters mostly.

[–] [email protected] 3 points 2 weeks ago (1 children)

I accept any and all requests on linked in, as I just don't care about it.

[–] [email protected] 1 points 2 weeks ago

I would love to dump it when I retire but I will need to wait some years. Like 10. so that younger folks I have worked with can still use me as a reference. of course who am I kidding. I will be working till im dead or to incompetent to help on linkedin.

[–] RavuAlHemio 5 points 2 weeks ago (1 children)

what the hell is that carpet pattern?

[–] [email protected] 3 points 2 weeks ago

That's the skimping on janitorial wages special

[–] richardisaguy 4 points 2 weeks ago

No way, a social media full of artificial and robotic posts is very good for artificial and robotic robots writing artificial and robotic posts.

[–] [email protected] 4 points 2 weeks ago

It’s impossible for an AI-generated LinkedIn post to offend me.

Lol guess you dont remember that Microsoft bot that started calling for gassing the Jews on twitter like the day after they turned it on.

[–] jaxxed 4 points 2 weeks ago

what percentage of short-form video is AI now? I feel like all of the youtube short videos I get suggested are either AI or short clips of full videos.

[–] [email protected] 2 points 2 weeks ago
[–] berryjam 1 points 2 weeks ago

Worst timeline

[–] [email protected] 1 points 2 weeks ago

Originality scanned 8,795 public English LinkedIn posts that are more than 100 words long

Jesus why would you host primary content there. 100 words long? You're doing it wrong.

[–] iAvicenna 1 points 2 weeks ago

from what I see on linkedin memes, that makes a lot of sense