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AI Was Born to Blog on LinkedIn: A study found that most of the posts on LinkedIn are written by generative AI (gizmodo.com)

submitted 2 weeks ago* (last edited 2 weeks ago) by ForgottenFlux to c/technology

38 comments fedilink hide all child comments

Like everywhere else on the internet, LinkedIn is awash in AI-generated content. It’s a perfect fit. As first reported by Wired, a new study has found that more than half of the posts on LinkedIn were constructed using some form of generative AI. Anyone who has spent any amount of time on LinkedIn won’t be shocked.

Wired had exclusive access to a study performed by AI detection startup Originality AI. According to the publication, Originality scanned 8,795 public English LinkedIn posts that are more than 100 words long and published from January 2018 to October 2024. Of those, 54 percent were likely AI-generated. According to the study, there was a huge spike in 2023 when OpenAI released ChatGPT but it’s leveled off.

LinkedIn is a social media site aimed at helping people get a job and build a professional network. Interactions on the site have long felt like an unnecessary corporate meeting or sterile job interview. The site has been steeped in corporate culture and stilted corporate speech—that kind of dittoing aggressively bland talk that’s drained of all color and joy. It’s the kind of writing LLMs are perfect at replicating.

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[–] M600 10 points 2 weeks ago (1 children)

I bet it’s because no one truly wants to be on linked in and suck up to their manager.

Now ai can handle the bs writing most people do.

[–] andallthat 5 points 2 weeks ago* (last edited 2 weeks ago)

exactly! "I was energized to meet with the team in X and discuss our sales figures" or "congrats, company Y, for disrupting the market of foot creams" is the best use of AI.

I'm not sure how you would even be able to tell if that type of content is AI-generated or just plain old copy-pasted from one of a thousand similar posts