this post was submitted on 12 May 2024
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I just noticed this when I saw a strange "Achievement Unlocked" notification pop up on Reddit. What do you think of this? It seems like a retention tactic to me, like what Amino had with its streak leaderboards, and GameFAQs currently has with streak achievements for logging on ten days in a row and also for all days of a month.

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[–] [email protected] 104 points 5 months ago (2 children)

They are getting desperate

[–] Eheran 32 points 5 months ago* (last edited 5 months ago) (2 children)

No, Reddit is going fine. But they want to do better. So they make up stuff like this and it will work.

[–] Buffalox 23 points 5 months ago* (last edited 5 months ago)

True, but they are still desperate for money, that's all it's about now.

[–] beebarfbadger 2 points 5 months ago

They have all their bots creating first-class content. They don't even need mods anymore. They don't need humans anymore. They are basically a self-sufficient bot word factory and AI breeding ground. Like, if I ever felt the urge to rate babes with my masterful babe-rating skills or use my excellent human-judging skills to discern whether the repost-bot is the asshole in that regurgitated story, I'd go there in a heartbeat.

[–] [email protected] 3 points 5 months ago

For real with how good Lemmy apps have gotten

[–] [email protected] 92 points 5 months ago

addiction mechanics lol. fuck reddit.

[–] slurpinderpin 54 points 5 months ago

Garbage site, so glad I found Lemmy

[–] [email protected] 37 points 5 months ago (1 children)

This is just an attempt to keep their bots motivated.

[–] Dkarma 7 points 5 months ago

Yeah I was gonna say wtf do bots need streaks for?

[–] [email protected] 36 points 5 months ago (1 children)

Yup, I also think that it's a retention tactic. Not the first one: karma, user profiles, that new year crap etc., they all boil down to "we're giving you reasons to consistently come back, and produce content for us for free."

The timing hints me that the Reddit userbase is getting a lower rebound ratio nowadays. i.e. user goes there to see some junk, then forgets about the site.

[–] LaLuzDelSol 12 points 5 months ago (2 children)

It's also just part of a wider internet trend I think. More and more games and social media have them. Developers are getting better and better at hacking people's attention and reward pathways. For Duolingo I think it's fun, because learning a language is a fun and productive thing to do anyways (and despite the hate it has really worked well for me) but for games and things like social media or whatever I just find it annoying.

[–] beebarfbadger 2 points 5 months ago

Games, social media sites, online shops, they are all working on building the psychologically optimised perfect maze for their prey.

[–] [email protected] 2 points 5 months ago

For duolingo it's the same mechanics, but from a whole different movement.

Reddit's action belongs in the "enshitification" movement. I don't know if it's the accepted term yet, but it should be. It's a general movement away from user experience and approval and towards agressive retention and sales (ads) tactics.

Duilingo's actions belongs woth the "gameification" movement. Where the intention is to make learning more fun by adding gaming mechanics like points and rewards.

Both make use of the body's dopamine mechanics, but one is evil and the other is good. Just like how nuclear power can be use for evil and for good.

[–] ViscloReader 32 points 5 months ago

It's to keep you feeding their site with data/posts/comments

[–] homesweethomeMrL 20 points 5 months ago (1 children)

There really was a time when reddit was mostly ok. But it hasn’t been ok for a good while now.

[–] Dkarma 15 points 5 months ago

Reddit was so fun back in the day. Stupid fuuuu / boss memes and completely dumb inside jokes. It always brightened my day and made me laugh to read funny original comments.

Now it's just bot comment after bot comment. You either get bad faith bots or confirmation bias bots.

Either way I'm not interested.

[–] Tronn4 18 points 5 months ago

All the bots must be loving it

[–] [email protected] 17 points 5 months ago

Lmao that is hilariously thirsty of them

[–] ikidd 17 points 5 months ago

I was going on 15 years before they shit in the bed.

[–] ATDA 17 points 5 months ago

Gameification is the "react content" equivalent for lazy social media devs imo.

[–] Got_Bent 15 points 5 months ago (2 children)

Makes it tempting to start logging in again and making daily comments consisting of nothing but random punctuation marks.

[–] [email protected] 13 points 5 months ago

commonting daily about lemmy, and posting the streak, only to people see the lemmy comments in every post

[–] [email protected] 5 points 5 months ago

If you really need, you could farm like how bot accounts build up karma. Just use a private subreddit so your system gaming is out of the public eye.

[–] gnomesaiyan 15 points 5 months ago

Desperate times call for desperate measures.

[–] [email protected] 11 points 5 months ago

Dark patterns go brrrrr

[–] pacology 11 points 5 months ago

OP has a longer active streak on Reddit than Lemny as of now. SMH.

[–] [email protected] 9 points 5 months ago* (last edited 5 months ago)

I've been very busy on Reddit lately: I actively deleted my entire posting history by hand recently - which took a long time - and I've taken to removing all my posts and comments the next day, or after whoever the comment was destined for most likely read it. And yet despite all my activity of late, I've not unlocked any achievement. How odd 🙂

[–] [email protected] 8 points 5 months ago

the same bullshit from snapchat

[–] LaterRedditor 6 points 5 months ago

Yes! squeeze them to the last drop to feed our AI overlord!

[–] Takina_sOldPairTM 5 points 5 months ago

Retention for bots, probably. Some of my accounts have been shadowbanned for no particular reason smh.

[–] [email protected] 4 points 5 months ago

tbh i was pretty shocked when i went to the app to check notifications and saw "don't lose your 2 day reddit streak" or sth

[–] [email protected] 4 points 5 months ago

Why reddit is using this shitty method people like me gonna crazy over this because we like to show some pixel on our profile to show we are superior than others.

[–] [email protected] 2 points 5 months ago

Wow spez does feels so threaten that he felt the need to copy cod 🤦‍♀️

[–] Tag365 2 points 5 months ago

Wait, you need to post every day to get the achievement?