this post was submitted on 29 Jul 2023
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Most of the 100 million people who signed up for Threads stopped using it::"We're seeing more people coming back daily than I'd expected," Zuckerberg said.

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[–] Synthead 74 points 1 year ago* (last edited 1 year ago) (6 children)

So we're gonna sit here and pretend that there weren't automatic sign-ups for Instagram users? They got signed up without choice. Facebook did that.

Edit: I was wrong! I remember reading about this early on, but I think I read misinformation. Sorry about that.

[–] Hellsadvocate 50 points 1 year ago (1 children)

It wasn't automatic. Not sure where you got that idea. But you had to get the app and then sign in using your Instagram account to set up the thread profile. They had "shadow copies" of your Instagram profiles on threads so for example you could sub to someone's profile and when they'd join threads you'd get their activities. But no it wasn't automatic.

[–] [email protected] 5 points 1 year ago

Relevant username

[–] Dnn 30 points 1 year ago (2 children)

Upvoted for your edit. Publicly admitting you're wrong has become too rare.

[–] remotelove 7 points 1 year ago

I have no problems publicly admitting that you are wrong.

[–] [email protected] 2 points 1 year ago

I think because people's egos are more fragile than ever these days. Being wrong is like end of the world.

[–] TehWorld 7 points 1 year ago (1 children)

This is the key. There certainly were NOT 100mm people that signed up of their own accord.

[–] [email protected] 7 points 1 year ago

There's no such thing as 100mm people. That's just 10cm, even infants are taller than that.

[–] jennwiththesea 5 points 1 year ago

To add further context to the corrections this comment has already received, there are 1.6 billion (with a B) Instagram users. Far more than 100 million.

[–] SUPERcrazy3530 4 points 1 year ago

It was super easy to sign up but ultimately it’s missing a lot of features and is why people didn’t stick around. There’s still no search or hashtags so finding content that interests you is basically luck with the algorithm.

[–] [email protected] 3 points 1 year ago

While it wasn’t entirely automatic they’ve showed ads for it in Instagram that easily fooled you into assuming, that the only way you can continue using Instagram was by creating a Threads Account.

[–] Garry 71 points 1 year ago (1 children)

It’s severe lack of features was its downfall. I signed up and my feed was full of random celebs with no way to filter it to people you follow (apparently they added this recently). But the main issue NO FCKING SEARCH, you can only search for accounts nothing else. Discoverability if you are not a famous person is basically 0. No hashtags so no discussion of specific trends or topics. No Trends in general.

[–] donescobar 16 points 1 year ago (1 children)

This was my biggest driver as well, I liked the platform but it lacked features and I too hate being flooded with people I don’t know on my feed.

They are going to continue to bleed users because of lack of features.

[–] [email protected] -2 points 1 year ago* (last edited 1 year ago)

They're going to add features. It's typical for software development nowadays.

You get out on the market early just to be there (or to exploit a favorable moment like feeding on Twitter's carcass), then add features later.

It works, too. People will grumble but at least they have something to grumble about right now. It beats a perfect service at an unspecified date later.

[–] Countess425 35 points 1 year ago

That's okay, it's still sending all your data to Meta, and that's the important thing.

[–] [email protected] 17 points 1 year ago (2 children)

FOMO was the big driver here. Once they saw Threads sucked, the peaced out.

[–] [email protected] 4 points 1 year ago

In one sense this may be killer because even if it does improve people's first experience will impact them ever going back

[–] money_loo 2 points 1 year ago (1 children)

Which part of it sucked the most for you to make you quit?

[–] outbound5231 5 points 1 year ago (1 children)

I'd say seeing content from random accounts that I don't follow would be part of that.

[–] money_loo 1 points 1 year ago* (last edited 1 year ago)

Yeah for sure, never heard of anything like that on social media before. So much scrolling.

Still curious what the original dude I was talking to left for. @housepanther

[–] [email protected] 16 points 1 year ago* (last edited 1 year ago) (1 children)

This is literally just what happens with new tech, nobody expects even 50% retention from when it's new and hot.

[–] [email protected] 5 points 1 year ago (1 children)

Remember that time when literally any new Google product would crash at release and then would be a desert one month after launch?

[–] [email protected] 4 points 1 year ago (1 children)

Dropping projects is kind of Googles thing lol

[–] ItsMeSpez 8 points 1 year ago

If only they'd drop WEI

[–] [email protected] 7 points 1 year ago

i know a whole bunch of people who signed up just because, looked around, and the never used it again.

[–] twentyfumble 5 points 1 year ago (2 children)

Launching a new social media network and not making it available in the EU is really dumb imho.

[–] ItsMeSpez 16 points 1 year ago

Not launching in the EU tells you everything you need to know about their privacy policies.

[–] [email protected] 5 points 1 year ago

Can't expect people who are actually still using twitter to stop at this point.

[–] TenderfootGungi 2 points 1 year ago

Nearly half still using it is actually pretty good. Stupid headline.

[–] Speculater -2 points 1 year ago

No shit, it's S-tier shit and they were signed up without asking to be.

[–] PaulDevonUK -4 points 1 year ago* (last edited 1 year ago) (2 children)

Most? The article says "more than half" so which is it?

[–] ziggurism 15 points 1 year ago

I think those two phrases mean the same thing

[–] [email protected] 0 points 1 year ago

Which one do you prefer?