this post was submitted on 13 Jul 2023
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“This ‘groundbreaking’ AI proposal that they gave us yesterday, they proposed that our background performers should be able to be scanned, get one day’s pay, and their companies should own that scan, their image, their likeness and should be able to use it for the rest of eternity on any project they want, with no consent and no compensation. So if you think that’s a groundbreaking proposal, I suggest you think again.”

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[–] [email protected] 37 points 1 year ago (2 children)

Can we replace the studios execs with AI instead?

[–] [email protected] 20 points 1 year ago* (last edited 1 year ago)

We'd probably get better movies like That.

[–] [email protected] 19 points 1 year ago (1 children)

That will put cocaine dealers out of work.

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[–] Son_of_dad 24 points 1 year ago (34 children)

Sounds like they want to put actors out of work, while painting it as a good thing. Ai is already at the point where it's being exploited by the wealthy to fuck the poor even more, and it needs to be legislated. Nip this bullshit in the bud.

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[–] [email protected] 18 points 1 year ago (2 children)

Isn't this already covered with the Back to the Future 2 lawsuit? They can't use an actors likeness without thier explicit permission. Just because it's "ai" doesn't make it any different, ai is just a SFX.

[–] technicalogical 7 points 1 year ago (1 children)

The explicit permission would be in the new labor agreement, I think...

[–] [email protected] 3 points 1 year ago

True, good call. I completely spaced on that. Pretty shitty thing to do. "You know that thing that's illegal for us to do? Put it in the contract that we can do it!"

[–] TheYang 7 points 1 year ago (1 children)

SFX

VFX, SFX are things that are actually happening on Set.

[–] YoBuckStopsHere 13 points 1 year ago

Aw Hell No! Actors should setup a trust for their image likeness that lives on forever. If Hollywood every uses their likeness the fees go into that trust.

[–] sramder 12 points 1 year ago (2 children)

SAG-AFTRA president Fran Drescher said that “If we don’t stand tall right now, we are all going to be in trouble, we are all going to be in jeopardy of being replaced by machines.”

Can’t stop smiling now that I know what Fran Drescher has been up to :-)

[–] straF 3 points 1 year ago

Thankfully not audio work.

[–] FlyingSquid 2 points 1 year ago

She is not in any way the first person I would expect to be president of SAG-AFTRA. Maybe she'll be president one day. It happened before.

[–] TheGod 11 points 1 year ago (2 children)

Its always funny how the US are likey some third world country where entrepreneurs/rich people always try the worst ethically possible thing first, asking shamelessly.

In europe, entrepreneurd and corps arent saints but they dont start with the worst shameless proposal possible.

I guess the difference is knowing shame

[–] [email protected] 9 points 1 year ago (2 children)

The difference is accountability.

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[–] elbowdrop 10 points 1 year ago (4 children)

Do you know why Star wars, Indiana Jones, The breakfast Club ect, are fantastic. The acting. We humans can only be tricked for so long witha a placebo. These films I mentioned, you can tell the hard work that went into them, the love and detail. Also taking someone's life right sounds like digital slavery.

[–] [email protected] 5 points 1 year ago (1 children)

Star Wars had mediocre acting at best. The special effects and story were what made those movies.

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[–] [email protected] 6 points 1 year ago

No shit? It's basically slavery but not as morally objectionable.

It's still morally objectionable, but not as much.

[–] MargotRobbie 5 points 1 year ago (2 children)

The age of generative AI is upon us, and you can't stop progress. There's no putting that genie back in the bottle.

Generative AI, like your image and speech, are just tools, it's your responsibility to use it for good or bad, and it shouldn't be owned by anyone else.

But since the cat's out of the bag now, so the next best thing is that this power should belong to everyone. There will be bad actors of course, but security through obscurity has rarely ever worked, if more people are exposed to AI generation, then they will understand what it can and can't do, and thus can better look out for themselves.

Besides, StableDiffusion is pretty fun.

[–] [email protected] 8 points 1 year ago

The big difference is the keeping it forever part of the proposal. Background actors have already been digitally inserted into movies for a while and only get a days pay to get the scanning and motion capture done.

[–] [email protected] 7 points 1 year ago (1 children)

I mean, sure, let’s use it and have fun. No one is really arguing total bans. But you have to pay people when you use their likenesses. Otherwise, you know, Metahuman exists.

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