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I'm not sure what's too vague about it. If the decision isn't going to generate them enough revenue for it to make enough of a difference to the people who care about the profits, then they may find out that it wasn't worth doing in the long-term. Considering Disney's profits, that sounds like a drop in the bucket.
It's a win-win situation for the streaming companies no matter what. The people who weren't paying will either stop watching entirely (no longer costing Disney anything) or they pay up and become an additional subscriber. It doesn't matter if it's a small increase in profits or not, it's still an increase so it's happening.
You can scroll back through older social media posts from when Netflix announced this. How many folks said they were done? How much did that cost Netflix in the end? Literally nothing!
PR always has a cost.
That remains to be seen here. Netflix was all "love is sharing your password" and now they're "fuck you pay up" and they're being rewarded with millions of subs.
I get where you're coming from but so far there's no data to back up what you're saying.