I'm not so sure. I reckon he's using a Trump-style strategy of just constantly doing and saying outrageous rubbish in order to dominate people's attention. i.e. He just wants people to be paying attention to him, and thinking about him, and writing about him, regardless of whether it is positive or negative.

I believe he is doing this as a deliberate strategy, knowing that even if a lot of the reaction is negative, it still means that he has the attention of the world - and that people will listen to what he is saying.

[–] Bibbiliop 4 points 2 days ago

I never thought of this as that. Now that I think about it, in the early internet days there were many people who became successful and famous solely because they produced content which people reacted very negatively. So it goes back to the old saying no advertisement is bad

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