I'm surprised by this. Pleasantly surprised. This is a slap on the wrist for show, but it's more than the nothing I was expecting.
I'd be pretty pissed if somebody like my regional manager grabbed my head and kissed my lips because I did well at my job. Even moreso if it were extremely public and there were no repercussions for him. Extremely pissed off if it happened to be in a monopolized industry where my company stands alone and I could be blacklisted for not being okay with the kiss. This wasn't just shitty for women's soccer, and it wasn't even just shitty for women; this was shitty for every person who has felt pressured to choose between themselves and pleasing somebody who holds power in some regard. Whether it's parents, partners, coaches, teachers, bosses, etc, that power is used to exploit the comfort and safety of millions every day, so it's really important that such a public instance of it be taken seriously.