this post was submitted on 12 Nov 2023
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Space

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NASA is breaking a cardinal rule of branding (www.fastcompany.com)
submitted 1 year ago by [email protected] to c/space
11 comments fedilink hide all child comments
 

But it works. The space agency uses two different logos to perfect effect.

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[โ€“] [email protected] 9 points 1 year ago (1 children)

The meatball is butt ugly. The font and the red wiggly thing don't look good.

But it's NASA, so I would happily get it tattooed on my face, should the need ever arise.

The worm, on the other hand, is perfect.

[โ€“] [email protected] 4 points 1 year ago (1 children)

Maybe I'm too young but I love the meatball. It looks like exploration, adventure, science and fun. The worm looks too military to me.

[โ€“] [email protected] 2 points 1 year ago

The meatball definitely has a Star Trek vibe, which I'm here for.