this post was submitted on 23 Jul 2023
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[–] [email protected] 93 points 1 year ago (5 children)

The logo has been very successful in branding the company, as well as the companion verb "tweet". I think a company has reached peak when its name or something connected is used as an action verb. If he had taken over McDs he'd be tossing out the arches and even Big Mac with claims that they are the problem.

Twitter may have not been in great shape financially when he took over, but at least it had somewhat of an image. Musk is the contractor you called to fix a leak in the roof, and he burns the house down. He fixed the leak alright.

[–] [email protected] 18 points 1 year ago (2 children)

Twitter was doing fine financially before Musk bought it. He paid more than twice what it was worth and he used loans to do it, that's what this is all about.

[–] [email protected] 7 points 1 year ago (1 children)

Twitter has never really been a financially viable company. They were losing money year after year. That’s not what I would call financially stable. There’s a reason they did everything they could to force Musk to buy it when he tried to back out.

[–] [email protected] 19 points 1 year ago* (last edited 1 year ago)

Yeah there is a reason, the reason is because his dumbass offered more than twice what the company was worth.

Lots of tech companies operate at slightly under profitability. They were doing fine.

[–] [email protected] 2 points 1 year ago* (last edited 1 year ago) (1 children)

Twitter was doing fine financially before Musk bought it.

No it wasn't 😂

He just lit a sinking ship on fire, yes it's worse but it was bad before too.

[–] [email protected] 4 points 1 year ago* (last edited 1 year ago) (1 children)

Lmao, I mean, it indisputably was. Objective facts exist. It was a publicly traded company so there is plenty of professional financial analysis available on the subject which you could easily access if you wanted to. Some of it even written at a level you could potentially understand.

Or just continue on wallowing in your own ignorance, whatever.

[–] [email protected] 6 points 1 year ago (2 children)

Could you please link one such financial analysis? Preferably one that's easy to absorb for the layman?

I'm not op but am very interested to know more 🙂

[–] [email protected] 3 points 1 year ago

Here's a pretty cool site that I think illustrates the original point that they were in decent financial shape

https://www.readyratios.com/sec/TWTR_twitter-inc

[–] [email protected] 2 points 1 year ago

It's profitability varied from quarter to quarter, but the last few quarters of 2021 and 2022 or negative. Before that, they did have some very successful quarters in 2018 and 2019.

https://www.statista.com/statistics/299119/twitter-net-income-quarterly/

[–] [email protected] 15 points 1 year ago* (last edited 1 year ago) (1 children)

Yes, the name of the company, the logo, and the idea of “tweets” are all a charming evocation of a world filled with brief messages. Twitter has problems, but branding isn’t one of them.

[–] [email protected] 1 points 1 year ago* (last edited 1 year ago)

But now we can call them "Regretful and sad late-night attempts to get her back" (based on Ex)

I think it's much more catchy and advertiser friendly than "Tweet" /s

[–] sensibilidades 10 points 1 year ago (1 children)

What's the new word for microblogging on X corp? "Musk x-ed this morning that ..."

[–] [email protected] 11 points 1 year ago

Funny, because "x-ing out" is what I do whenever I accidentally click on a twitter link nowadays!

[–] [email protected] 5 points 1 year ago* (last edited 1 year ago) (5 children)

Honestly, I would drop the McDonald’s clown. He is weird and some children and even adults are uneasy or outright scared of him.

[–] RippleEffect 24 points 1 year ago

Honestly the clown has more or less been dropped. I hardly see him anywhere.

[–] Subverb 11 points 1 year ago* (last edited 1 year ago)

They already dropped him for basically that reason back in 2016.

https://www.the-sun.com/money/3419072/why-mcdonalds-get-rid-ronald-mcdonald/

[–] [email protected] 6 points 1 year ago (1 children)

As said, Ronald disappeared a while ago for other reasons, but along with that McD became more of a "modern" look and got away from catering to the family at a kid's level. They still changed successfully. My point was that Musk would throw everything out and do something totally not designed to bring people to eat there, and then blame everyone but himself. His most successful work seems to be when he lets other run the show, and his real problems started when he forgot that and tried to be front and center on everything without anyone filtering his ideas and verbal thoughts. Elon Musk a decade back would now have a different image had he just hired and listened to a good PR person.

[–] [email protected] 3 points 1 year ago

The difference of course is that McDonald's hired a marketing and PR firm to design a successful marketing campaign as well as a cohesive branding strategy that integrated its online and television advertising with an update of their store architectural design.

Musk on the other hand is basically a wrecking ball destroying Twitter. He is not doing a very good job of reinventing the company and likely scared off any future employees who may want to work there, while being the target of a large class action lawsuit against people who were illegally fired.

[–] Carighan 4 points 1 year ago

Yeah, replace him with Bill Skarsgård!

[–] [email protected] 3 points 1 year ago

Don't besmirch Ronald like that

[–] [email protected] 3 points 1 year ago (1 children)

Imagine if he thought that "X-ing" was a viable alternative to "tweeting". Heck even "tooting" and "firefishing" would fit better

[–] [email protected] 0 points 1 year ago

You say that like x-posting isn't a common term