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I'm having a hard time understanding the timeline and chain of events and the logic behind some of the actions taken.
Presumably WaPo was going about their routine prepping a presidential endorsement as they've done since 1976. Bezos gets wind of the impending Harris endorsement and the order comes through to kill the endorsement. Now I'm assuming that order did not also come with orders of strict confidentiality beyond what an organization like that would already have in place, otherwise we'd likely hear about the extra stuff along with the endorsement killing.
At this point did Bezos truly think that would just be the end of it? Did he not think a newspaper that had endorsed a presidential candidate since 1976 suddenly not doing so wouldn't at the very least be investigated by others? Did he trust the company to not have any leaks?
Like at this point WaPo has defacto endorsed Harris. Is there some benefit to an "official" endorsement that is missed by a defacto one?
The point of a billionaire owning a newspaper isn't to be profitable or maximize readership. It's to leverage the readership you do have into power and control. It doesn't matter if this came out, and it doesn't matter if it loses, say, a quarter of its readership. Bezos still gets to use it on the remaining readership and he successfully converts or kills one of the most significant Democratic-sympathizing papers in the nation.
Rupert Murdoch bought up the New York Post when it was a failing paper, and it continued to lose money for decades. I believe it's profitable now, but that was never the purpose. It wasn't for Bezos either.
Edit: a great parallel example of this is Musk/Twitter - huge financial loss, but it doesn't matter, because that wasn't the point. And if the polls are any indicator, it's been incredibly effective and worth every penny.
Twitter’s a bit of a bad example. Musk may be using it that way now in order to make the best of a bad situation, but it’s pretty clear that he didn’t actually intend to buy it in the first place.
Even someone like Musk doesn’t ever intend to go out and lose tens of billions of dollars on a single purchase.
Bezos might expect Trump to win and wants to avoid retaliatory actions from Trump if he does.
He knows Harris won't hate him for the lack of an endorsement, or at least won't vindictively come after him. Trump is... less mature.
This is 100% the answer.
This is the only one close to making sense. That's only because Trump would be stupid and petty enough to think it would help him, and Bezos is fine lighting a relatively miniscule amount of money on fire just to seem favorable to trump.
I don't buy my own hypothetical here, but the fact that this was such a public big deal of not endorsing Kamala means that Trump will probably remember it more.
I dunno, I figure it was more like “pfft. What are they gonna do? quit?! HaHAH?!! Cancel their subscwkptions?!? HAHAhahahahaaaaa . . .” and so on.
You summed up my questions about the situation. I do not understand the change in course late in the election.
If WaPo announced this in February, sure. It’s a little weird that news orgs officially endorse candidates.
Democrats are doing stuff like calling google a monopoly and forcong companies to do 1-click cancellations.
All threats to his larger businesses.
Sure. But did preventing WaPo from officially endorsing Harris hurt her chances or help trump's? Quite the opposite I'd imagine after all this Streisand effect going on.
Bezos does not give a fuck
WaPo is a mouthpiece for Bezos, and he'd rather have AWS AI be the writers.