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102

Apple Event Announced for September 9: 'It's Glowtime' (www.macrumors.com)

submitted 3 months ago by Ghostalmedia to c/apple_enthusiast

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[–] teft 50 points 3 months ago (1 children)

Apple started the RGB trend:

[–] ozymandias117 8 points 3 months ago (4 children)

I... I know they made colorful iMacs... But... What was the marketing idea behind this ad?

What did they mean by "No artificial colors" for a computer...?

[–] Ghostalmedia 31 points 3 months ago

The OG colors were all food based.

Tangerine, grape, lime, strawberry, and blueberry

[–] polygon6121 12 points 3 months ago* (last edited 3 months ago) (1 children)

The five colors were fruit-themed: blueberry, grape, tangerine, lime and strawberry.

[–] [email protected] 7 points 3 months ago (1 children)

Familiar byline from food marketing? I seem to recall a lot of fear mongering related to food coloring at the time (most of which turned out to be overblown) making that a cutesy/tongue-in-cheek headline coming from a tech company.

[–] Ghostalmedia 15 points 3 months ago (2 children)

That, and the colors were all foods Tangerine, grape, lime, strawberry, and blueberry

The campaign was all food references

[–] [email protected] 6 points 3 months ago (1 children)

Ah I forgot the fruit schema for the colors! lol

Honestly some of the jelly style molded acrylic designs from that era were pretty sick, even by today’s standards. I remember the G4 cube with matching Harmon Kardon Soundsticks and display/keyboard/mouse as a standout example of a short lived concept that might still appear futuristic today.

[–] [email protected] 2 points 3 months ago

Especially compared to contemporary computers. I mean late nineties, everything was beige beige beige, MAYBE black.

[–] [email protected] 0 points 3 months ago

this was Apple's peak for design. I can't stand apple products but if they made an iphone in this colorway I would be tempted.

[–] [email protected] 7 points 3 months ago

I would assume it’s a joke on when they say no artificial colors in food, because… apple?

Idk