You're getting downvoted to oblivion, but I do see and agree with your point: "Branding matters"
A significant portion of the population will not rub two brain cells together to understand the "warming -> change" connection, as reasonable as it is. Same thing with the "defund the police" slogan. Yes, when you understand the concept you can see the meaning, but for those that don't bother to understand the concept, the "brand name" is the beginning and the end of thought applied. When the "brand name" is easily attackable, the idea is dead so far as they're concerned.
As frustrating as it is, persuasive arguments need to also appeal to those who are persuaded by quips and jokes as well as those who are persuaded by logic and reason. Unfortunately "Global Warming", the "old brand" is still sticking around, and still able to be joked away by many people, hence the reason for the image post in the first place.
Shill. "No wAR bUT cLaSs WaR". Jesus man, look at your post history. Ramping up the psy-ops, I see. Blocked, and I hope others have the good sense to do the same.
There's a crystal clear right way to go world wide to reduce the suffering from war, and it sure as shit isn't voting for fascists, or tossing it away on Jill freaking Stein or idealists with no conceivable chance in hell of enacting your perfect policies.
If I've made a mistake and you genuinely believe the trash you're pushing, then take a tiny dose of reality, pull your head out of your ass, and realize you're doing more harm than good.