this post was submitted on 26 Sep 2023
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So... basic marketing/visual merchandizing. Presentation is important.
There's a famous story in the retail world about a dude and his wife that bought a couple hundred shits over seas for dirt cheap and thought they could sell them at flee market for some quick cah. They set up a booth and tried to sell the shirts for $5 each. Nothing sold. The next week they bought a $50 mannequin bust form, put a shirt on it and charged $10. They sold out. They turned into some big clothing line but I forget what it was.
All typos aside, people really did make big money hauling literal shit across the Atlantic. Guano trade was no small business. They scooped up ships full of that stuff from random islands in the Caribbean and sold it to farmers in Europe and Americas as fertilizer.
As far as natural fertilizers go, guano is the good shit
Honestly, the best headphones with astounding fidelity don't get advertised. I assume it's because most people don't really care and want to buy something recognizable, while people that actually care will spend the time and due diligence to find the best performance within their budget.
I'll never buy beats or apple headphones, because I know they're absolutely trash when I could spend the same money or less and get proper monitor headphones.