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Unity’s new “per-install” pricing enrages the game development community (arstechnica.com)

submitted 9 months ago by [email protected] to c/technology

83 comments fedilink hide all child comments

Fees of up to $0.20 per install threaten to upend large chunks of the industry.

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[–] [email protected] 82 points 9 months ago (4 children)

Unity saw how Reddit killed off free users by raising prices to absurd rates, and how Reddit was largely unaffected by it as a whole. Not going to be surprised to see other types of platforms also follow suit.

[–] paultimate14 53 points 9 months ago (3 children)

The reddit issue screwed over end consumers and a couple of tiny app developers.

There's some big developers that use Unity. Pokemon Go is in Unity. Pokemon BDSP was in Unity: say what you want about the quality, but that's as still over 14 million games sold and I would not be at all surprised if ILCA was halfway through another Unity re-make.

These changes aren't just screwing over random individuals who like to play games. Not just indie developers either. Unity is looking to battle with billion-dollar corporations over this. I can't believe for once I'll actually be rooting for Nintendo's legal team.

[–] [email protected] 24 points 9 months ago

Guaranteed anyone who can actually fight back gets their own contract that exempts them from this.

[–] [email protected] 20 points 9 months ago (1 children)

Genshin Impact is also on Unity, so you know they were hoping for some of all that MiHoYo cash, since this scheme of theirs was going to apply retroactively.

[–] [email protected] 6 points 9 months ago

This is so illegal it hurts.

[–] [email protected] 7 points 9 months ago

Unity is playing a game of fuck around and find out

[–] [email protected] 40 points 9 months ago (1 children)

Reddit largely unaffected

So they might say. However the post 3 up from this is an article about how their posts and comments have dropped 50 to 90% across major subreddits.

[–] sheogorath 6 points 9 months ago

That's what happens if you piss off the 10 percent of your users that provides 90% of the meaningful engagement.

[–] [email protected] 16 points 9 months ago (1 children)

Fuck Reddit

[–] Lilith_the_serpent 3 points 9 months ago

This is the way.

[–] [email protected] 7 points 9 months ago (1 children)

I've read that this started with easy loan money drying up after the First Republic collapse.

[–] [email protected] 2 points 9 months ago* (last edited 9 months ago)

Easy money ending too quickly caused the First Republic collapse. Not the other way around. The Fed did a half a decade of rate hikes in a year.

Feb '22 rates were 0.08% by Feb '23 they were 4.57%. A 5700% increase in 12 months. First Republic collapsed on May '23.

An aggressive but responsible rate increase of 0.25% per quarter would have taken only 4 years to implement but would likely have led to zero bank failures.