So, another way to think about it is with Kites.

The air flows around it the same way it would any other kind of aircraft, though they have effectively zero ground speed.

They do differ in that, being tethered, they’re pulled through the air, with the wind providing the energy to stay up.

But they’re still moving through the air, and the airfoils are inducing drag to convert some of that energy into lift.

In both cases, the important speed is relative to the air, not the ground and not the treadmill. The wheels might impart some drag while they’re on the ground, but they’re never going to impart enough to overpower the engines- 747s typically take off at about 75% of their rated take off power, which means a longer take off roll, but less wear and tear.