Asklemmy

Nobody, but our company delivers extremely niche health insurance market information exclusively to paid clients. Absolutely none of our clients are getting emails they didn't ask for and if their preferences change we have an extremely robust and granular interest system that we adjust to make sure they're getting everything they want the way they want.

It's a very different business from those assholes that require you to subscribe to their marketing bullshit to use their service though. In my personal life I've opted in to subscribing to about dozen things voluntarily... everything else gets spam marked.

Nobody signs up for spam. They just get the old "Don't click here if you don't want not to be never contacted about special offers!" box the wrong way round.

I’m sorry, I can’t answer your question, but I have experienced companies lying about their email marketing opt-ins.

I placed an order with a company (it was the NEC in Birmingham) and distinctly remember clicking the “I do not consent” box and got emails anyways. I contacted them and asked them to look into it, guessing it was a bug. They got back to me and said it wasn’t possible for that to happen, and I must have misremembered.

I signed up for a new account, explicitly ensuring I was opting out from emails, with a fresh email address then logged in to check my communication preferences - the account was opted in.

I contacted them with this information and they basically wrote me back apologising that I had been misinformed, but letting me know that they were still legally in the clear and that the checkbox was actually just a “nicety” that they didn’t need, and that they relied on legitimate interest rather than user consent for marketing.