Technology

59714 readers

5802 users here now

This is a most excellent place for technology news and articles.

Our Rules

Follow the lemmy.world rules.
Only tech related content.
Be excellent to each another!
Mod approved content bots can post up to 10 articles per day.
Threads asking for personal tech support may be deleted.
Politics threads may be removed.
No memes allowed as posts, OK to post as comments.
Only approved bots from the list below, to ask if your bot can be added please contact us.
Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago

MODERATORS

179

Keywords tried to make a game using GenAI but said the tech was 'unable to replace talent' (www.gamedeveloper.com)

submitted 8 months ago by Stopthatgirl7 to c/technology

20 comments fedilink hide all child comments

Global service provider Keywords, which recently worked on acclaimed projects like Alan Wake 2, Baldur's Gate 3, and The Legends of Zelda: Tears of the Kingdom, conducted an experiment last year.

The company tried to make a 2D video game relying solely on generative AI (GenAI) tools and technology. The R&D initiative was dubbed 'Project Ava' and saw a team, initially from Electric Square Malta, evaluate and leverage over 400 (unnamed) tools to understand how they might "augment" game development.

As detailed in the company's latest fiscal report, however, the project ultimately proved that while some generative AI tools might simplify or accelerate certain processes, they are currently "unable to replace talent."

you are viewing a single comment's thread
view the rest of the comments

[–] gedaliyah 20 points 8 months ago* (last edited 8 months ago)

Anytime you look under the hood of something billed as “completely AI generated” media, you find a team of really talented, creative people. Music, books, short films, and of course games. It's the same story time and again, and the story is marketing.

Creative people using AI as a tool can do creative things.