Electric Vehicles

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Despite the bad press, half of America is still considering an EV or hybrid car — they just want them to be cheaper (www.businessinsider.com)

submitted 8 months ago by MicroWave to c/evs

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Claims that electric vehicles don't have enough demand may be overblown.

A new study from GBK Collective, published Thursday, found that half of the more than 2,000 US car consumers they interviewed were considering either an electric or a hybrid car for their next vehicle purchase.

This far outweighs the current ownership trends found in the study. Only 14% of those surveyed already own a plug-in or hybrid vehicle of some kind. It's another piece of evidence of a huge opportunity for EV manufacturers to home in on the needs of these green car-curious consumers.

"These are not the same kind of customers who created the initial EV market," GBK President Jeremy Korst told Business Insider in an interview.

…

"These are later adopters, and because of that, they're not as driven by innovation or even design," Korst said. "They have more functional needs, and they're much more pragmatic and thinking about the total cost of ownership both in price and in effort, like, 'how do I charge so what's that going to take? How much time is it going to take me?'"

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[–] willis936 2 points 8 months ago* (last edited 8 months ago) (2 children)

Based on what? There has been no plan proposed by anyone to even start doing that. It's not economical for commercial players to add that level of infrastructure.

Having an EV be an option is very much a privilege of having a secure SFDH.

[–] Pretzilla 1 points 8 months ago

Not true. There are schemes in the works to put standardized public outlets on streetlamp posts and utility poles.

Then BYO charging cord and plug in.

[–] [email protected] 1 points 8 months ago (1 children)

When EVs and plug in hybrids are a significant enough portion of the road fleet, people will not want to rent a park without one, and building owners will be forced to either install them, or have their parking building sit empty.

[–] willis936 1 points 8 months ago

That's great, but I'm talking about people making car buying decisions today.