this post was submitted on 28 Nov 2023
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Sports Illustrated Published Articles by Fake, AI-Generated Writers (futurism.com)
submitted 11 months ago by [email protected] to c/technology
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Sports Illustrated was publishing articles under seemingly fake bylines. We asked their owner about it — and they deleted everything.

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[–] [email protected] 4 points 11 months ago

This is the best summary I could come up with:

And even more strangely, his profile photo on Sports Illustrated is for sale on a website that sells AI-generated headshots, where he's described as "neutral white young-adult male with short brown hair and blue eyes."

Ortiz isn't the only AI-generated author published by Sports Illustrated, according to a person involved with the creation of the content who asked to be kept anonymous to protect them from professional repercussions.

On its review section's title page, for instance, the site still proudly flaunts the expertise of AI-generated contributors who have since been deleted, linking to writer profiles it describes as ranging "from stay-at-home dads to computer and information analysts."

Or look at "Denise McNamara," the "information analyst" that TheStreet boasted about — "her extensive personal experience with electronics allows her to share her findings with others online" — whose profile picture is once again listed on the same AI headshot marketplace.

Back in February, when the company first started publishing AI-generated health advice at its magazine Men's Journal, we found that its first story was riddled with errors, prompting it to issue a massive correction.

Needless to say, neither fake authors who are suddenly replaced with different names nor deplorable-quality AI-generated content with no disclosure amount to anything resembling good journalism, and to see it published by a once-iconic magazine like Sports Illustrated is disheartening.

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