this post was submitted on 19 Nov 2023
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Where have all the users gone? How Google's actions could degrade the open internet and what publishers can do to stop it. (www.thecurrent.com)
submitted 11 months ago by sanqueue to c/technology
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[–] [email protected] 27 points 11 months ago (2 children)

The Current is owned and operated by TradeDesk, the largest ad platform outside of Google. UID2 is their own initiative. So to say this article is biased is… mild.

[–] [email protected] 12 points 11 months ago

Thanks for the context. You can really tell by reading it too, they’re clearly trying to make it sound like companies can’t exist without tracking users, absolutely batshit insane.

[–] [email protected] 4 points 11 months ago

Well that certainly explains why they want people to believe tracking users is an absolute necessity for advertisers.