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For anyone wanting to read the batshit nonsense statement attached to his tweet, here you go
So Media Matters doesn't reflect the user experience on Twitter? Cause I left Twitter because there was nothing but far-right propaganda on my feed. That was my user experience, Elon.
I have a few accounts that I go into once a month just to keep active on the longshot chance that one day he’ll give it up and a sane company or individual will take it over and clean house, and suddenly all of them have started getting these purple star notifications promoting updates from random accounts and probably 90% of it is rightwing nonsense like Elise Stefanik to far worse. A few of my accounts don’t have any blocks or mutes set, and almost all content in the For You section are from accounts I’ve already blocked in the ones I’ve actively managed. He is fucking delusional.
edit: I just went through to see what’s collected lately and several of them are getting purple star updates from Trumps and fucking catturd.
It also doesn't matter what they did in order to "magnify the impressions" or whatever bumcrap, because that's ultimately not why advertisers are pulling out. All MediaMatters did was cast a light on what was there.
I can just imagine a brand manager breathing a sigh of relief that only Nazis or people researching Nazis on X will see their brand put right next to antisemitic propaganda.
Because that's how brand managers work, not caring at all about edge case placements that could blow up in their faces, and only about the average placements.
"Oh, it's ok, our brand is only associated with a swastika once per day on that platform" said literally no brand manager to their CEO ever.
“It’s only a little nazi, what’s the big deal?”
He clearly doesn’t understand the “not even once” principle. My favorite part of that statement is that he blasted out proof from their own analysis that it did happen, regardless of the chances or rarity, or how he thought things were unfairly manipulated. So that statement will probably be submitted as ironclad evidence for the defense.