this post was submitted on 07 Nov 2023
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Because Hollywood ran out of ideas 20 years ago, and comic books are a goldmine of cool stories that they can rehash into profitable action movies.
So those are the big money movies, where actors go to work for big money.
Hollywood could build an entire city out of unused scripts. The problem is not a lack of ideas, it's a lack of tolerance for risk. If you could invest $100 of your own money in a movie, where would you put it? Sequels, action flicks, comic book movies, they have a built-in audience. New stories have to compete with known IPs, and awards don't mean financial success.
There are plenty of ideas. The problem is the people running the studios have no interest in the art of filmmaking.
Like every other American economic sector, Hollywood has been taken over by private shareholder proxies demanding studios maximize short term profit formulas literally at the expense of the point of the industry. This means making established IPs over bold, original, innovative aka "risky" scripts.
Thank late stage capitalism for the decline of movies, games, medicine, education, etc. Thank sanctioned insatiable greed as a virtue in the US.
Comics are full of cool stories, but Marvel just rehashes the same formula for each movie now.
I was hoping for a revamp post Endgame, but for the most part it’s essentially just the same generic movie each time.
Hollywood scriptwriting follows a very strict set of rules now. It's not just marvel, most big budget movies are carbon copies of the same pattern of up and down beats.
https://www.youtube.com/watch?v=KAOdjqyG37A