this post was submitted on 01 Nov 2023
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YouTube's ‘War’ on Adblockers Shows How Google Controls the Internet (www.404media.co)
submitted 1 year ago by [email protected] to c/technology
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Another great article from 404 Media highlighting the power that the tech giants have amassed over how how we use the internet.

This brings me, I think, to the elephant in the room, which is the fact that Google has its hands on quite literally every aspect of this entire saga as a vertically integrated adtech giant.

This extreme power over the adtech and online advertising ecosystem is one of the subjects of an FTC antitrust suit against Google.

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[–] [email protected] 33 points 1 year ago* (last edited 1 year ago) (10 children)

Let's say only 500gb of video are uploaded every hour in this hypothetical federated YouTube (actual volume for the site looks to be ~200tb an hour). Are you honestly going to argue just that is even conceivably maintainable? You have to infinitely add storage space, multiple TBs a day.

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