1232
‘Reddit can survive without search’: company reportedly threatens to block Google
(www.theverge.com)
this post was submitted on 20 Oct 2023
1232 points (98.1% liked)
Technology
59596 readers
2931 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
YouTube is perfectly happy if people who block ads go away. Do you really think your traffic is beneficial to them if you don't watch ads?
I mean, I hate it too, but it's obviously not a bad business decision.
I've seen people make the argument that no matter what you do if they successfully break adblockers, Google stands to make a profit, but it could actually hurt advertisers.
Obviously, if you stop watching, then that's less overhead for them, and if you pay for premium, then that's literal money in their wallet. But if you start watching ads, Google can leverage more money from advertisers for the increased views. But people who use adblockers are unlikely to click ads, so advertisers pay more for their ads to be shown to people who weren't going to click on them anyway.
Ironically, it's in both our interest and advertisers to stop Google from breaking adblockers.
The point being they would rather purge the userbase than give them reason to not use adblock by being more selective with their ads.
Someone that youtube blocks now is a customer for youtubes now/eventual competitor. You might say they're low quality since they won't pay or view ads, but they still share and maybe upload content.