this post was submitted on 07 Sep 2023
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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them (www.thedrive.com)
submitted 1 year ago by L4s to c/technology
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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

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[–] douglasg14b 7 points 1 year ago

Every car manufacturer will. $$$ is the final decision maker, and the more that are doing it the less bad press matters cause it's not like the consumer has a choice