this post was submitted on 07 Sep 2023
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BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them (www.thedrive.com)
submitted 1 year ago by L4s to c/technology
263 comments fedilink hide all child comments
 

BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

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[–] grue 4 points 1 year ago* (last edited 1 year ago)

It is never "otherwise the best option" because abusive tactics like this are instantly and totally disqualifying. Period.

The line must be drawn here.