this post was submitted on 17 Jun 2023
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I definitely think that ads will start appearing on the bigger instances especially since the overhead will most likely outpace donations. I could also see a lot of super small instances pop up just for people to host for their friends. I'm thinking about creating an instance just for me and a few friends but I'll definitely have to deviate from my standard Reddiy username, can't let that cat out of the bag.
I've said it before, but I really think that "Reddit Gold" was an excellent non-invasive monetization strategy.
Gold didn't really do much but put a little coin above a comment, and it supported the site for a long time without having to pump in advertising, which many people would block anyway.
I gilded a total of 3 times maybe, over the years. And that $12 or whatever was way more than Reddit ever got out of me from ads, since I block them all.