this post was submitted on 08 Aug 2023
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At this point, I only keep Chrome around for the odd website that only works on Chrome. It's astonishing how quickly Google is burning through good will lately.
Why not show you ads on any of their own websites then, like google docs, forms, slides, etc. I get that they show you ads kn YouTube, but that doesn't have Google in the name. Do they want users to not associate 'Google' websites as being overrun with ads, while trying to that to as many other websites and apps as possible?
That, and those platforms are also at the core of their business offering. You'd think it shouldn't be that hard for them to just offer a business version of those apps that is ad free. But in my experience administering a g-suite org for a couple years, they are absolutely lazy enough to just shovel users on the literal exact same thing they give to the general public.
The worrying thing is how many websites may accept this standard. We can choose to use other browsers, sure. But the vast majority of users are uninformed chrome users. They won’t see a change in their day to day web usage. But Firefox, and other Chromium-based browsers like brave and Vivaldi are choosing to not adopt it. It’s only a matter of time before ad blocking doesn’t work on those browsers because major publishers implement this to ensure their content is properly paywalled.
Most of the times, the websites check the "user agent string" of the browser. If you can change the user agent to chrome while using those websites, you can eliminate the need of keeping chrome around.