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this post was submitted on 07 Feb 2025
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Doesn't matter - their technique will always find the greatest wedge issue because they start by spreading insane amounts of shit and use monitoring to find which ones are gaining traction. All this is a guess, but it's such an obvious strategy that I'd be amazed if it wasn't how they're working.
I'm from the U.K., so I was lucky enough to experience what I believe was a PoC of this technique during our referendum for PR voting. That time, there were two wedge issues: baby incubators and - I hope I'm getting this right because my memory is hazy - bullet-proof vests for soldiers. Neither of those things were remotely related to the question... but as soon as they started to gain traction, they were pushed hard. Brexit was more money for the NHS. With Jeremy Corbin, it was support for Palestine. With Kamela, it was lack of support of Palestine. None of it needs to make sense, so long as it works as a wedge.
You remembered correctly https://www.bbc.co.uk/news/uk-politics-12564879
For readers outside the UK, it should be added that even if the UK somehow really couldn't afford the tiny fraction of its budget that the ads describe, the number was utter horseshit too. Whether or not there was any truth never mattered