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this post was submitted on 06 Jan 2025
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Honey would look for coupom codes, and sometimes it would find them, it wasn't always, but also wasn't never, so yes, they were "saving money" for the user as far as people knew at the time. After MegaLag's video we know that the whole "find all available and working coupons to guarantee the best deal" was horseshit, and they were in partnership with business controlling the whole thing, but back when LTT and other creators dropped Honey, that part wasn't known yet, just that they poached affiliate links. Which is very scummy, but likely not illegal.
I dunno. Because when creators are pushing those affiliate links, they’re offering discounts. That’s why their users go there. And if honey was giving them a bigger discount, I’m sure that’s not illegal. But if it was just poaching the 10% 94 whatever the creator was already offering, giving them still 10%, but taking that “last click” because it checked?
Who knows, the company is bigger and has PayPal at its back. So might makes right in US law. I’m sure that will be the outcome. But I’ve been surprised before.
Affiliate links generally have nothing to do with discounts. Coupon codes do, and custom shop urls also often do, but I don't think those were poached by honey, as they require manual input. Many creators just have affiliate links from amazon (for example) where they just list tools/stuff they used in their videos under the description and you can buy stuff at no extra cost and support the creator. You can also buy the same stuff for the same price by just going to Amazon, and the creator gets nothing. E.g. LTT could have a pc build video and list all the parts on newegg with their affiliate links, they don't need any special partnership for the video, just to be part of neweggs affiliate program. This is hugely important for smaller content creators that don't have the pull to get partnerships.