this post was submitted on 18 Nov 2024
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News

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The findings, drawn from a survey of more than 10,000 U.S. adults and an analysis of social media posts posted this summer by influencers, provide an indication of how Americans consumed the news during the height of the U.S. presidential campaign that President-elect Donald Trump ultimately won.

The study examined accounts run by people who post and talk regularly about current events - including through podcasts and newsletters - and have more than 100,000 followers on Facebook, Instagram, YouTube, X or TikTok. They include people across the political spectrum, such as the progressive podcast host Brian Tyler Cohen and conservative podcaster Ben Shapiro, as well as non-partisan personalities like Chris Cillizza, a former CNN analyst who now runs his own newsletter.

The report found that news influencers posted mostly about politics and the election, followed by social issues like race and abortion and international events, such as the Israel-Hamas war. Most of them – 63% - are men and the majority – 77% - have no affiliation, or background, with a media organization. Pew said about half of the influencers it sampled did not express a clear political orientation. From the ones that did, slightly more of them identified as conservative than as liberal.

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[–] [email protected] 0 points 1 week ago (1 children)

If an influencer reads an Associated Press article, is that social media?

[–] affiliate 1 points 1 week ago

no, that’s an influencer reading an associated press article. however, they will likely be reading it out loud on social media. and then some questions arise:

  • why this article?
  • are they reading the full article? if not, what parts are they omitting?
  • are they adding any kind of commentary to the article? if so, is that being properly backed up with citations?