this post was submitted on 13 Jun 2024
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YouTube looks to be testing server-side ad injection to counter ad blockers (9to5google.com)
submitted 7 months ago by [email protected] to c/technology
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  • YouTube is testing server-side ad injection to counter ad blockers, integrating ads directly into videos to make them indistinguishable from the main content.
  • This new method complicates ad blocking, including tools like SponsorBlock, which now face challenges in accurately identifying and skipping sponsored segments.
  • The feature is currently in testing and not widely rolled out, with YouTube encouraging users to subscribe to YouTube Premium for an ad-free experience.
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[โ€“] [email protected] 7 points 7 months ago (1 children)

That would work for ads before the content, but not if they are spliced into the running video.

[โ€“] [email protected] 1 points 7 months ago

Use a timestamp link for now, if it gets a different time than requested, there's an ad.

I'm sure some algorithm could be written to beat it. Still crappy overall but figured they'd do this sooner or later.