Corporations driven by Lobbyists
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Because they are greedy and the people making the decisions don't actively use their products
CAPITALISM
Because they’re run by people who are convinced of their own brilliance, yet have no understanding of why people actually use their sites in the first place. They have no respect for their users because they’re either too greedy and/or think they know better than anyone else.
$$$$$$$
My idea is that they didn't/don't havse a choice but to try something.
They are probably running out of money and no one is giving it to them in this econimical climate.
Maybe profitability, or at least drastic measures, is the request by investors (similary how IMF is "blackmailing" countries when they give them loan).
It might also be an experiment, planned or accidental to male profit of social networks after 20 years of investing.
It is a gamble, but cut has to be made at some point.
The funding runs out and they have to try and monetize their users somehow. Or the tech company goes public and now they have to try and produce increasing dividends for their investors every quarter.
If I remember right, Reddit's official reason for the api pricing change was continuous scraping of content for AI training data, putting more load on the server. There's probably some truth to that. Twitter and reddit also have very large user bases, which requires more resources.
Elon Musk being in the driver's seat of twitter probably doesn't help either.
Money
The users are not the customer. We are the product.
The user bubble has popped now that investors started questioning why the fuck they’ve been investing huge amounts of money into companies that make no money just because they have lots of users. With that investment money drying up, these tech companies are desperate to start making a profit so they can survive and grow their value still.
TLDR: investment in unprofitable tech companies is drying up and companies that aren’t profitable are scrambling to make money.
Because they realize they can get away with pretty much anything.
Money