this post was submitted on 23 Feb 2025
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Broligarchy Watch

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(neologism, politics) A small group of ultrawealthy men who exert inordinate control or influence within a political structure, particularly while espousing views regarded as anti-democratic, technofascist, and masculinist.

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There’s a dominant narrative in the media about why tech billionaires are sucking up to Donald Trump: Elon Musk, Mark Zuckerberg, and Jeff Bezos, all of whom have descended on the nation’s capital for the presidential inauguration, either happily support or have largely acquiesced to Trump because they think he’ll offer lower taxes and friendlier regulations. In other words, it’s just about protecting their own selfish business interests.

That narrative is not exactly wrong — Trump has in fact promised massive tax cuts for billionaires — but it leaves out the deeper, darker forces at work here. For the tech bros — or as some say, the broligarchs — this is about much more than just maintaining and growing their riches. It’s about ideology. An ideology inspired by science fiction and fantasy. An ideology that says they are supermen, and supermen should not be subject to rules, because they’re doing something incredibly important: remaking the world in their image.

It’s this ideology that makes MAGA a godsend for the broligarchs, who include Musk, Zuck, and Bezos as well as the venture capitalists Peter Thiel and Marc Andreessen. That’s because MAGA is all about granting unchecked power to the powerful.

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The broligarchs are not a monolith — their politics differ somewhat, and they’ve sometimes been at odds with each other. Remember when Zuck and Musk said they were going to fight each other in a cage match? But here’s something the broligarchs have in common: a passionate love for science fiction and fantasy that has shaped their vision for the future of humanity — and their own roles as its would-be saviors.

Zuckerberg’s quest to build the Metaverse, a virtual reality so immersive and compelling that people would want to strap on bulky goggles to interact with each other, is seemingly inspired by the sci-fi author Neal Stephenson. It was actually Stephenson who coined the term “metaverse” in his novel Snow Crash, where characters spend a lot of time interacting in a virtual world of that name. Zuckerberg seems not to have noticed that the book is depicting a dystopia; instead of viewing it as a warning, he’s viewing it as an instruction manual.

Jeff Bezos is inspired by Star Trek, which led him to found a commercial spaceflight venture called Blue Origin, and The High Frontier by physics professor Gerard K. O’Neill, which informs his plan for space colonization (it involves millions of people living in cylindrical tubes). Bezos attended O’Neill’s seminars as an undergraduate at Princeton.

Musk, who wants to colonize Mars to “save” humanity from a dying planet, is inspired by one of the masters of American sci-fi, Isaac Asimov. In his Foundation series, Asimov wrote about a hero who must prevent humanity from being thrown into a long dark age after a massive galactic empire collapses. “The lesson I drew from that is you should try to take the set of actions that are likely to prolong civilization, minimize the probability of a dark age and reduce the length of a dark age if there is one,” Musk said.

And Andreessen, an early web browser developer who now pushes for aggressive progress in AI with very little regulation, is inspired by superhero stories, writing in his 2023 “Techno-Optimist Manifesto” that we should become “technological supermen” whose “Hero’s Journey” involves “conquering dragons, and bringing home the spoils for our community.”

All of these men see themselves as the heroes or protagonists in their own sci-fi saga. And a key part of being a “technological superman” — or ubermensch, as the German philosopher Friedrich Nietzsche would say — is that you’re above the law. Common-sense morality doesn’t apply to you because you’re a superior being on a superior mission. Thiel, it should be noted, is a big Nietzsche fan, though his is an extremely selective reading of the philosopher’s work.

The ubermensch ideology helps explain the broligarchs’ disturbing gender politics. “The ‘bro’ part of broligarch is not incidental to this — it’s built on this idea that not only are these guys superior, they are superior because they’re guys,” Harrington said.

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If you don’t like limits and rules, it stands to reason that you’re not going to like democracy. As Thiel wrote in 2009, “I no longer believe that freedom and democracy are compatible.” And so it shouldn’t come as a surprise that the broligarchs are trying to undermine the rule of democratic nation-states.

To escape the control of democratic governments, they are seeking to create their own sovereign colonies. That can come in the form of space colonies, a la Musk and Bezos. But it can also come in the form of “startup cities” or “network states” built by corporations here on Earth — independent mini-nations, carved out of the surrounding territory, where tech billionaires and their acolytes would live according to their own rules rather than the government’s. This is currently Thiel and Andreessen’s favored approach.

With the help of their investments, a startup city called Prospera is already being built off the coast of Honduras (much to the displeasure of Honduras). There are others in the offing, from Praxis (which will supposedly build “the next America” somewhere in the Mediterranean), to California Forever in, you guessed it, California.

The so-called network state is “a fancy name for tech authoritarianism,” journalist Gil Duran, who has spent the past year reporting on these building projects, told me. “The idea is to build power over the long term by controlling money, politics, technology, and land.”

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[–] [email protected] 2 points 3 hours ago (1 children)

https://billionaireconspiracy.com

It's laid out at the link above too, with lots of references in the footnotes for those who want to do some background reading on these fucks

[–] [email protected] 2 points 3 hours ago

It's in a separate post pinned to the community.

[–] [email protected] 9 points 7 hours ago

His alliance with the broligarchs benefits him not only because they’ve heaped millions of dollars on him, but also because of how they’ve undermined the very notion of the truth by shaping a “post-truth” online reality in which people don’t know what to believe anymore. Musk, under the guise of promoting free speech, has made X into a den of disinformation. Zuckerberg is close on his heels, eliminating fact-checking at Meta even though the company said it would be scrupulous about inflammatory and false posts after it played a serious role in a textbook example of ethnic cleansing.

“Even more pernicious is the fact that these guys can control the algorithms, so they can decide what people actually see,” Duran said. “The problem is not so much that people can lie — it’s that the system is designed to favor those lies over truth and reality.”

Why we need to work hard to get more people out from under the gaze of Big Web - it will be difficult to restore democracy if the broligarchs can control what you see (and, in the case of that Facebook experiment, feel).