I remember it was somewhat expensive. Or at least too much for my parents to waste on a sugary cereal of limited nutritional value. I never got to try it, but I knew the commercial made it seem cool. We didn't even have a video game console, so I guess this shitty commercial really seemed awesome at the time. Man, this one kid in my class had an old Atari, and he was ashamed that it wasn't a Nintendo. I couldn't stop telling him how awesome it was and how lucky he was to have it, because it was way cooler than my Tiger Electronics handheld LCD Ghostbusters game. Which was the only video game I had, that my grandma saved a lot to be able to afford. I probably made him play that system for hours and he was probably bored every minute!
Nowadays, a PC game is trivial to buy and I can run anything I want on an emulator. But I can't have that cereal that doesn't exist anymore. I'm way too old to want to eat something so clearly bad for my middle aged body anyway.
It's amazing how trivial things back then were built up in my head.