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Roku explores taking over HDMI feeds with ads (www.lowpass.cc)

submitted 8 months ago by Stopthatgirl7 to c/technology

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Roku is exploring ways to show consumers ads on its TVs even when they are not using its streaming platform: The company has been looking into injecting ads into the video feeds of third-party devices connected to its TVs, according to a recent patent filing.

This way, when an owner of a Roku TV takes a short break from playing a game on their Xbox, or streaming something on an Apple TV device connected to the TV set, Roku would use that break to show ads. Roku engineers have even explored ways to figure out what the consumer is doing with their TV-connected device in order to display relevant advertising.

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[–] [email protected] 1 points 8 months ago (1 children)

Ring and a bunch of these devices are convenience machines. The doorbell itself at minimum has a microcontroller, camera and mic with WiFi access, the server controls the doorbell, stores footage and makes live feeds available over the Internet for when you are away from home, a phone app lets you see who is at the door and let them in even when you're not home.

For anyone interested, a self-hosted home assistant will get you 80% of the way there, depending on how paranoid you are you can also set up POE cams and frigate.

Or just have a pot someone can bang really loud that works too.

[–] [email protected] 1 points 8 months ago

Thank you. So it's not just a doorbell, rather a remote controlled surveillance and communication system. That is a bit more complicated than a bell at the door.