Apple

17603 readers

217 users here now

Welcome

to the largest Apple community on Lemmy. This is the place where we talk about everything Apple, from iOS to the exciting upcoming Apple Vision Pro. Feel free to join the discussion!

Rules:

No NSFW Content
No Hate Speech or Personal Attacks
No Ads / Spamming
Self promotion is only allowed in the pinned monthly thread

Lemmy Code of Conduct

Communities of Interest:

Apple Hardware
Apple TV
Apple Watch
iPad
iPhone
Mac
Vintage Apple

Apple Software
iOS
iPadOS
macOS
tvOS
watchOS
Shortcuts
Xcode

Community banner courtesy of u/Antsomnia.

founded 2 years ago

MODERATORS

MichelleG

RoyalEngineering

thisisdee

Apple Is in Talks to Let Google’s Gemini Power iPhone Generative AI Features (www.bloomberg.com)

submitted 9 months ago* (last edited 9 months ago) by fer0n to c/apple_enthusiast

23 comments fedilink hide all child comments

The two companies are in active negotiations to let Apple license Gemini, Google’s set of generative AI models, to power some new features coming to the iPhone software this year, said the people, who asked not to be identified because the deliberations are private. Apple also recently held discussions with OpenAI and has considered using its model, according to the people.

Edit: Apple in Talks With Google to Bring Gemini AI Features to iPhone (macrumors, no paywall)

[…] According to Gurman, however, Apple is focusing on features that operate on-device and do not require an internet connection. To power additional cloud-based generative AI features, such as the ability to create images and write essays based on single prompts, Apple is seeking a partner that has the necessary large-scale hardware infrastructure and compute capabilities already in place.

According to previous reporting by Gurman, Apple has been internally testing an "Apple GPT" rival that could compete with OpenAI's ChatGPT […]. However, the technology is still not as advanced as tools from Google and other rivals, making a partnership look like the better option, according to the latest report.

you are viewing a single comment's thread
view the rest of the comments

[–] TORFdot0 4 points 9 months ago

So Apple's in-house LLM sucks? I was really hoping the big AI update that was promised for iOS18 would be for improving the on-device AI features utilizing the neural processors but I guess it looks like that won't be the case.

Siri already sucks, replacing Siri with Gemini doesn't give me confidence in Apple's AI vision