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Meta wants to charge EU users $14 a month if they don't agree to personalized ads on Facebook and Instagram
(www.businessinsider.com)
this post was submitted on 03 Oct 2023
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Maybe enshittification is actually a good thing. Hear me out: the worse things get, the more motivated people are to ask questions, migrate to alternatives, build better platforms, and hopefully 1) enact well-informed legislation, and 2) prevent what appears to be this "necessity" of enshittification from continuing to happen in an endless cycle.
That's the basis for the theory behind the business life cycle. The theory goes that eventually companies mature and settle into a kind of coasting phase, where they maximise profit instead of continuing to innovate. This provides a large opening for competition, who inevitable eat the incumbent's lunch.
Indeed, on a long enough time scale, all companies eventually die. It's just that, living in that moment, it appears that these companies are so unbelievably large and powerful that they could never be unseated. I'm sure people thought that of the Dutch East India company at the time, yet it dissolved 224 years ago.
Eventually, Facebook will kill itself. It's already done such a great job.
The problem is their ability to gobble up new companies that could threaten them and use any innovative patients they may hold to either enrich themselves or stifle competition or both.
That is the premise used to argue that one day a zombie company will emerge which will live forever. In millennia, it has never happened. I'm fairly confident it's unlikely. These companies eventually allow their culture and focus to settle into complacency. Buying other companies can't solve that. In fact, it hastens their demise, as they spend large sums of money on companies they're incapable of properly utilising.