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Part of why internet search sucks is that many gave up trying in the face of Google.
(self.showerthoughts)
A "Showerthought" is a simple term used to describe the thoughts that pop into your head while you're doing everyday things like taking a shower, driving, or just daydreaming. A showerthought should offer a unique perspective on an ordinary part of life.
Fwiw I was aware of a number of those, hence why in the OP I mention: "and few really good competitors." That wasn't to suggest there were few total competitors, only that there were few really good competitors, which I think is generally the case any time you have a large number of, well, anything tbh.
May be rather dismissive, but it's not a new observation by any means.
Guess ya had to be there, then.