this post was submitted on 18 Aug 2023
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Technology

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[–] [email protected] 333 points 1 year ago (8 children)

Curse English idioms, I literally thought they were rebranding to Mud.

[–] [email protected] 68 points 1 year ago (1 children)

I mean, after X it looks downright sensible.

[–] [email protected] 24 points 1 year ago (1 children)

It’s a more down to earth name at least.

[–] Omgarm 65 points 1 year ago (1 children)

It's because of the capitalization. If the title was "SanDisk's name is now mud" this wouldn't happen.

[–] [email protected] 3 points 1 year ago (2 children)

I mean I get what you're saying, but a title is always capitalized, no?

[–] [email protected] 2 points 1 year ago

I thought so too. I always capitalized my post titles on the old site until someone said I’m a dumbass for doing that and that it’s annoying. 🤷‍♂️

[–] Omgarm 2 points 1 year ago

It wasn't always like that. A shift happened on the internet like 10 years ago I believe.

[–] [email protected] 47 points 1 year ago (2 children)

I was also very, very confused at first.

[–] [email protected] 16 points 1 year ago

I guess I was thinking that if Gwyneth Paltrow could found a company called Goop that anything goes these days.

[–] CanniBallistic_Puppy 12 points 1 year ago (1 children)

I'm pretty sure that was the author's intention.

[–] [email protected] 7 points 1 year ago* (last edited 1 year ago) (1 children)

Probably very deliberate, in the wake of Twitter's disastrous rebranding.

find fringe idiom

capitalise all words

and… send

There. Easy clickbait.

[–] [email protected] 2 points 1 year ago

I think you're giving them way too much credit lol

[–] TheSpookiestUser 31 points 1 year ago

Wouldn't be the weirdest rebrand recently, honestly

[–] [email protected] 10 points 1 year ago

Good thing it explains it in the second line of the article.

[–] asdfasdfasdf 7 points 1 year ago
[–] qaz 4 points 1 year ago

I thought they were pulling a Facebook and rebranded themselves to avoid the bad press.

[–] [email protected] -1 points 1 year ago

Wait…. They’re not doing that? What?