this post was submitted on 01 Aug 2023
745 points (98.4% liked)

Technology

61844 readers
3846 users here now

This is a most excellent place for technology news and articles.

Our Rules

  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each other!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed
  10. Accounts 7 days and younger will have their posts automatically removed.

Approved Bots

founded 2 years ago
MODERATORS
L3s
enu
technopagan
L4s
745
Top Meta executive said the company's name change was a success because it beat out coverage of the 'Facebook Papers' revelations (www.businessinsider.com)
submitted 2 years ago by L4s to c/technology
71 comments fedilink hide all child comments
 

Top Meta executive said the company's name change was a success because it beat out coverage of the 'Facebook Papers' revelations::Meta's Chris Cox explained to employees the company's rebrand succeeded in driving press coverage amid whistleblower disclosures.

you are viewing a single comment's thread
view the rest of the comments
[–] froh42 50 points 2 years ago

Of course he knows, don't think these people are stupid. Still it limited the amount of news about the Facebook Papers by giving the press something else to write about. This post proves it even more.

And yet in the long run, they can make the name Meta stick, just by behaving like the renaming was a huge success and just ignoring everyone who calls the whole company Facebook.

If you like it or not over time Facebook will be just one of their brands, also probably not even the most attractive one.