this post was submitted on 11 Feb 2025
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[–] [email protected] 46 points 8 hours ago (3 children)

No, Verizon does not own Tumblr. Verizon sold Tumblr to Automattic, the owner of WordPress.com, in August 2019

[–] Lost_My_Mind 24 points 8 hours ago (4 children)

I don't understand the logic. Verizon buys tumblr, knowing it has porn, knowing porn is what makes it popular.

Kills porn.

Kills the valuation of the brand

Sells for far less than they bought it for.

Explain please.

[–] [email protected] 23 points 7 hours ago

They gambled that the additional ad revenue they'd be able to bring in with a sanitized web site would be greater than the revenue lost from some of their userbase leaving the site. It was a bad gamble.

[–] Gradually_Adjusting 14 points 8 hours ago
[–] [email protected] 5 points 6 hours ago

It's the porn paridox. Porn gets users. Advertisers pay per user... but won't pay anything if there's porn. Users without advertisers or subscription costs are worthless.

[–] LaminatedDenim 6 points 7 hours ago (1 children)

Wait wasn't it yahoo that initially killed the porn?

[–] [email protected] 9 points 7 hours ago (1 children)

This all sounds like the Tenacious D song about trying to kill Rock & Roll

[–] LaminatedDenim 5 points 7 hours ago

The porn will strike you down with a vicious blow!

[–] [email protected] 3 points 7 hours ago (1 children)

Oh. So it depends on your position on WPEngine instead.

[–] [email protected] 8 points 7 hours ago

depends on whether matt mullenweg knows you exist

also i've only just realized why he named the company auto-matt-ic oh my god