this post was submitted on 06 Feb 2025
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That’s not precisely true. Generally, the rewards are paid for out of that 3% merchant fee that they take in. Usually if you do the math, the rewards will always add up to a healthy chunk below that number, being high enough to be attractive, but low enough that they’ll make a comfortable profit no matter how much rewards they wind up paying out. As you noted a lot of people use their cards in a way where they make way more in rewards than they pay in interest and fees.
Yeah. Especially if you find new services that are trying to run at a loss to get going. I don’t have specific ideas for an answer to your question but that’s where I would try to look: Some just-launched service or paradigm that’s having to bribe its customers to build up interest (of both varieties).