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Vegan drink Oatly can’t call itself ‘milk’, judges rule (www.telegraph.co.uk)

submitted 2 weeks ago by steeznson to c/[email protected]

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I'll probably stick to asking for oat milk instead of "porridge water" or whatever the new mandated name will be. To be honest I do think calling it "milk" lets them inflate the price when it is essentially porridge water.

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[–] [email protected] 36 points 2 weeks ago* (last edited 2 weeks ago) (5 children)

I find this whole "it's not milk if it's not dairy" argument really hard to take in good faith.

I'm not an expert at all, but when I've heard people talk about these kind of decisions, it sounds like it's normally meant to come down to consumer benefits.

Who's gaining here (aside from dairy lobbies)? I don't think there's any reasonable argument that UK citizens are confused by the term "oat milk", and buying it because they were tricked into thinking it was a dairy product.

[–] disgrunty 24 points 2 weeks ago (4 children)

I know a person who thought that the "plant milks" are flavours of regular milk until it was explained to them. Like chocolate milk.

All people are at least a little stupid. We're all stupid in our own way. Something that seems obvious to you and I may seem mind-boggling to someone else.

[–] steeznson 6 points 2 weeks ago

Would have been hilarious if big dairy brought them into the trial as an "expert witness".

"Yes, that's right ladies and gentlemen, I am a real life strawman."

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