Ronaldo's ego is incredible, and he's almost always looking out for himself in everything he does. But, you can't deny that he's one of the best ever players. And his charisma means he's a great choice for something like this where he has to perform and interact with all the "scientists". Someone like Messi could do the same kinds of moves, but he wouldn't be able to chat with the presenters and "scientists" between events in a natural way. (P.S. I love that they got someone named Ronald to be the ordinary guy who couldn't do anything useful, that was just funny.)

I also think Ronaldo genuinely cares about all the biomechanics and all that, as long as it's something that applies to him, and that he could use to make himself better. A lot of other players just play on instinct and don't want to have to think about it.