this post was submitted on 15 Nov 2024
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Bending the knee
It doesn’t work that way with advertising. They need to go where their customers go. Bots don’t buy.
But Twitter has been bleeding users. And since the election there has been a very public and very large exodus, including a lot of bigger names with tons of followers. So this isn’t about “go where the viewers are.” This is “spend money to stay on the good side of someone who might be even more inordinately powerful with an incredibly powerful and vengeful sidekick.”